Today we’d like to introduce you to Anna Lange.
Hi Anna, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
I have always enjoyed reading blogs. I had started several “health journey” type blogs on Tumblr when I was just out of high school. When I started college, it was just fun to follow along with my favorite bloggers. That’s when I realized that people were making money by writing about aspects of their lives. In 2017, I started my first blog, created some content, but dropped it once life got crazy.
During the summer of 2018, my husband and I were both unemployed for a bit. That’s when I decided to start blogging again by really diving in and learning about Pinterest marketing, search engine optimization, and affiliate marketing. I got pregnant with my son during that time and decided to try and “make it” as a blogger. Once I had him that’s when my blog really switched gears to focus on talking to the everyday woman. I was walking through postpartum depression and felt incredibly lonely, so online connections were really all that I had. I found that there were many, many other women who felt the same as I did. My goal and focus has to always share authentically, so I talk about all aspects of motherhood, homemaking, and budget living: the good, the bad and the ugly.
In 2021, I decided to open an Etsy shop selling t-shirts and digital prints which has been such a joy. I love the design element, and it’s my “escape” when I feel overwhelmed by the analytics of blogging. The two really go hand in hand. Between my blog, creating content for social media, Etsy, and being a full-time mom it keeps me busy, but I wouldn’t have it any other way!
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
It definitely hasn’t been a smooth road. My biggest struggle is that I get in my own way. I suffer from analysis paralysis where I want something to be so perfect I will overanalyze every little thing which leads to me not doing anything. Consistency can also be hard because there are so many nights where I’m exhausted from the day and just do not want to do anything but eat ice cream and watch TV. It has been a learning curve to recognize where I’m avoiding work because I feel like it won’t be perfect vs. when I’m actually tired and need a break.
Can you tell our readers more about what you do and what you think sets you apart from others?
I am a blogger, I write to an audience of mostly women ages 18-55 really focusing on those who are in the throes of motherhood. I specialize in writing to moms with advice that I wish I would have known before I had my son in a way that is friendly and nonjudgmental.
I am known for not shying away from the hard and heavy aspects of motherhood. People will often come to me with questions that they are too uncomfortable asking people in their “real life” because they know I won’t judge them or make them feel awkward. I knew absolutely nothing about kids before I had one and had a really rough transition into motherhood so my heart is with the women who are in a similar position that I was in.
I am most proud of staying true to myself. I have the tendency to become a chameleon and act the way that I think is expected of me. But building something from the ground up by myself while staying true to myself and not conforming to what people’s expectations of what a blogger is is something that I’m really proud of.
Probably my honesty, haha! Life isn’t picture perfect and I try to reflect that, especially on social media.
What matters most to you?
Faith and family. I wouldn’t be where I’m at without my faith. It is so hard, especially in an online space, to listen to what others say that I am. By leaning into the truths that Jesus says I am helping me stay grounded and keep a servant-minded mentality when it comes to my businesses. I really strive to glorify God by loving both my physical and virtual communities well.
My family is right after my faith. My husband, Matt, is my biggest supporter. He has endured so many conversations of “what do you think about this topic? Did you know that Pinterest changed their algorithm again?!” and bless him, he loves it because he knows that I love it. Everything I do, I do it to help provide for my family.
- Email: firstname.lastname@example.org
- Website: classicanna.com
- Instagram: instagram.com/heyannalange
- Youtube: https://www.youtube.com/channel/UC4sKPMl1U9VW9WH6ZKbyuFg