Daily Inspiration: Meet Natalie Hoagland

Today we’d like to introduce you to Natalie Hoagland.

Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
My husband and I own and operate J&N Ranch with our two sons. We breed and raise Black Hereford cattle. We’ve been running his family operation for 11 years. About 8 years ago I started my Rodan+Fields business as an independent consultant. I knew we were going to need additional income as a farming family and I did not want to miss out on raising my boys on the ranch while I worked in town. Skincare was definitely not my strong point but I saw a strong, female-run company, a chance to make a substantial income with no inventory or ‘parties’ and an opportunity to work with amazing kids through the Prescription for Change foundation. I grew a successful business in e-commerce focusing on providing financial freedom for my family and working towards eventually creating an agricultural education program we will run from here on the ranch.

I quickly grew in my company allowing me to provide for my family in ways I never expected. Slowly I was able to build a team who also had dreams and plans outside of their Job A and we have been growing ever since. For the last three years, I have also been homeschooling our sons, 8&10. Currently, I’m involved in Common Ground Kansas which is a woman-run volunteer organization focused on connecting female consumers with female producers to bridge the gap in the food chain.

I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey has been a fairly smooth road?
Ranching and farming are never smooth roads. Mother Nature has her own set of rules and as stewards of her land, it’s our responsibility to work within Hers. There are times we pivot our plans 2-3 times a day based on the cards we’re dealt.

I think that mindset of being malleable and resilient is what made my Rodan+Fields business successful and sustainable. Working from home while homeschooling and running the ranch leaves only the most intentionally protected time to run my business. The biggest challenge I face is not having enough hours in the day.

Can you tell our readers more about what you do and what you think sets you apart from others?
My true passion is connecting with others. Whether I’m on the ranch advocating for a chance to bring kids and parents to the ranch to show them where their food comes from or I’m connecting other female entrepreneurs so they can springboard from their Rodan+Fields business into their next big dream, it’s all connections.

I want to bring people to my table, truly hear their stories and dreams, and introduce them to someone who shares their passions. I have found, in both of my businesses, I’m able to be a part of so many lives and bring clarity and intention to those who desire it.

Are there any important lessons you’ve learned that you can share with us?
It’s important to be resilient and in it for the long haul. With ranching, many things happen only once a year. That means you get one day (or if you’re lucky a week) to get that one task done and completed well because the next chance you’ll get will be a full calendar year away. Similarly, in the 8 years, I’ve been doing Rodan+Fields I’ve found it takes time for some people to come around. There was such a stigma around e-commerce and many people, although interested in the product, didn’t want to buy from the business model.

(to be sure, buying a product from your friend who’s in e-commerce most definitely benefits your friend – not just the corporation like when you buy from the store). But as time passes and new products are released, there’s always an opportunity to go back and ask the question again – because you’ve both changed. It’s all very cyclical but being resilient and sticking around allows you to see the return on your investment into your growth.

Contact Info:

• Website:nhoagland.myrandf.com – jnranch.com
• Instagram: @Mamahoagie – @jnranchllc
• Facebook: https://www.facebook.com/nattyhoag – https://www.facebook.com/JNRanch 

Image Credits
Morgan Jane Photography and Rodan+Fields