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Daily Inspiration: Meet Lauren Lane

Today we’d like to introduce you to Lauren Lane.

Hi Lauren, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstory with our readers?
I love sharing my story with anyone who is willing to listen. By most accounts, looking at my life prior to age 50, I was doing everything that I “should” be doing. I had a great corporate career, wonderful family, and a fun hobby of cooking and entertaining. I was an art director and brand strategist for Hallmark Cards. My team and I led the creative account for Walmart by designing store concepts and bringing them to life. I worked with the most incredibly designers daily! Exciting right?

Well, it was everything I thought I should be doing but I eventually realized that I was not happy. The corporate life just wasn’t fun anymore; a lot of daily nonsense and spending large chunks of my time doing things that I didn’t love anymore. I was glad that I had a hobby to turn to on the weekends that I was passionate about.

After years in the corporate world, I found myself cooking whenever I wasn’t “at work”. I began cooking and entertaining for my friends and family every weekend. I would spend hours cooking, creating new recipes and trying new dishes for anyone that was willing to come over. I was so happy hosting dinners that I wished Monday morning would never come. I even started sharing most of these fun weekends on social media just so I could capture the ideas somewhere and in hopes that other people would join in and decide that entertaining can be fun and stress-free! The crazy thing, people on social media liked what I was posting and started following along! This was my life until 50.

When I turned 50, I asked myself if this was what I was put on this planet to do. Work a job that I was beginning to hate? Only do what I love a couple of days a week? In my head, I knew the answers were no, so I quit my corporate gig and jumped into an unknown world of “culinary creativity”. I knew cooking and entertaining and teaching others about cooking and entertaining was my calling in life. I began doing what I loved daily and was truly happy. I had a huge amount to learn to turn this passion into my next career! I turned to the internet and taught myself all I could on photography, web design, social media marketing, target audiences, etc. If it was out there….I was reading about how to make my passion my new career!

As I was creating my new path, I found a following—a pretty big following—thanks to social media. I learned that there are many people like me who just want to cook and entertain for their friends and family without stress. Simple, tasty food and a pretty atmosphere is what I’m all about and so are many others. I also discovered that there was money to be made being a social media influencing foodie! I treat my social media like a business. Everything that I post on social media is thought out, planned, and put through a filter. Is it educational, entertaining or inspiring. If not, I usually won’t post it. I want my followers to have the best information available and I only put out relevant information that I use daily. I would never share something that I haven’t tried or isn’t a foolproof tip or trick for cooking and entertaining. I want everything I share to be easy, relatable, and beneficial to anyone that reads it.

As my culinary career marches forward, I have partnered with many companies to help promote their products. Cervasi, Salt Creek Farms, President Cheese, Midwest Dairy, Feast Magazine, Sprouts Market, Budweiser, Price Chopper, KC Chiefs, LifeStyle Magazine, HERLIFE, Kraft and Walmart are just a few. I’m very passionate about working with smaller local brands and I love learning how small, local companies create and market their goods. I also have a regular segment on FOX4 morning show and I absolutely love reaching out to all of their viewers and sharing my recipes and entertaining ideas.

Every day I wake up so grateful that I get to do what I love. I encourage others to find what they are passionate about and, if possible, do more of it! I encourage everyone to find what makes them happy and to find their true calling. Life is short, why not do something you love!

I’m humbled by the attention and appreciation for my work. I’m having a blast traveling all over and hosting dinners and cooking classes. My hope is that everyone who follows along with me can realize that cooking and entertaining is a great way to stay close to the ones you love.

One of the nicest things ever written about me after a dinner party—and this will go on my gravestone: ‘Hospitality is love in action and your home exuded that last night. We all left better than we came in. Thank you.’”

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Keeping confident has been a struggle at times. Since I had a late start, I think I have a lot of catching up to do. But then I think, hey, you’ve been at a long so keep your head up! There is no hurry and no finish line. Enjoy the journey,

Thanks – so what else should our readers know about your work and what you’re currently focused on?
I teach people how to cook easily and entertain effortlessly. I do this through my social media accounts and I also offer in-person classes and dinners. I focus on what you REALLY need to know. Not all the stuff that you learn in culinary school. Since I’m self-taught, I know what’s most important to master to be successful.

What sets me apart is my approach and personality. I’m laid back in my approach, kinda funny, and casual. I can make something look beautiful but I let you have a peek behind the curtain and show the tips and tricks and how easy (and doable) it really is.

From a business side, I partner with companies to bring awareness to their brands and products. I create content- develop recipes, photography, video, and editorial. I then share this content with my loyal following on social media, blogs, tv and print. I work only with companies and products I love, so I’m a trusted source.

We all have a different way of looking at and defining success. How do you define success?
Doing something you love doing and serving others at the same time.

Contact Info:

  • Email: Lauren@lauren-lane.com
  • Website: Lauren-Lane.com
  • Instagram: lauren_lane_culinarian
  • Facebook: laurenlaneculinarian
  • Youtube: LaurenLaneCooks

Image Credits
Janie Jones Photography

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