Today we’d like to introduce you to Itzel Unsworth.
Hi Itzel, so excited to have you with us today. What can you tell us about your story?
I am a military spouse. I worked for the government DoD civilian as a Security Specialist/ Intelligence Analyst for about 12 to 15 years. After my husband retired from the Army as LTC/05 after 26 years we moved back to Kansas. it was time to settle down and I decided to stay home since all our 5 kids were gone, we had an empty nest. I was finding myself a little bored and started thinking about doing a hobby but something that I love doing. Religion is an important aspect of my life so after praying for a while and thinking over my likes/dislikes, here I am making jewelry and I absolutely love doing it. The name Hummingbird Creations came after praying once again and thinking about my small business; in my nature-filled backyard two hummingbirds came to my patio and that’s how I the name came to be.
Would you say it’s been a smooth road, and if not, what are some of the biggest challenges you’ve faced along the way?
No businesses has the smoothest start especially small local ones, but it has grown over time. One of my main struggles is social media and marketing but I’m slowly learning and working my way up. The biggest impact as of late was the pandemic because it restricted not only my business, but businesses worldwide.
Can you tell our readers more about what you do and what you think sets you apart from others?
I love creating customized jewelry or pieces that are one of a kind. I try not to create more than 3 of the same things to keep my jewelry unique. I also try not to overprice my items as some boutiques do so it’s affordable to most.
We’d be interested to hear your thoughts on luck and what role, if any, you feel it’s played for you?
Overall, I would say I’ve had good luck thus far in my business with it being this successful in 2 years even with the pandemic.
- Earrings range from $6-15
- Bracelets range from $12-35
- Necklaces range from $12-55
- Custom pieces range from $25-60
- Email: email@example.com
- Instagram: @hummingbcr
- Facebook: FB Group: Itzel Jewerly/ Prendas