Today we’d like to introduce you to Heather Bourdon.
Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
The goal of most chiropractors is to finish school and open their own practice, with a specialization in whatever section of health care they are passionate about. Mine was sports/athletics, with a specialization in Olympic weight lifting and weight lifting in general. I have always been an avid sports athlete. Playing every sport, I had time for in high school. Softball, volleyball, basketball, track and field, soccer, figure skating, badminton, weight lifting; really anything I could be a part of. Because of my athletic background, I found it easy for my practice, when I started, to lean toward athletes. I know their “love of the game”, but also their injuries well. I was an athlete in many sports, so it is relatable. Very relatable. Patients come to see me because they don’t have to spell out the mechanics of their injury in relation to what movement injured them. I have a keen eye and a keen understand of human biomechanics that helps me not just get to the root of their injuries but prevent it in the future. My practice is located INSIDE of a CrossFit gym. Many of my colleagues thought I was nuts to treat “those crazy insane athletes”, but they spoke my language, and I theirs. I really didn’t care much about what anyone else thought; only that everyone needs a chiropractor, especially people who are passionate about working out. From there, we have grown into the practice we are today. We are located inside of the HILL KC, which is an umbrella business for myself, a CrossFit gym, a physical therapist, a yoga studio, a barber and an incredible community. I am a functional movement chiropractor and we focus on function first therapies.
I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey have been a fairly smooth road?
That’s an interesting question. I try very hard to stay focused on the positive side. I think any small business experiences bumps along the road. But those bumps are what shape and mold me to be a better practitioner and business owner. I look at any curves or bumps as an opportunity to grow and with expectation, have been able to navigate them and resulting as a better and more patient business owner.
As you know, we’re big fans of UnBroken Chiropractic. For our readers who might not be as familiar what can you tell them about the brand?
We are a small chiropractic office located inside of “The Hill KC” in the Crossroads area of Kansas City. We work with athletes of every variety but have a specialization in CrossFit, powerlifting, bodybuilding, and Olympic weight lifting. We focus on function first therapies like assessing technique and dysfunctional movement patterns. We also offer therapies such a myofascial scraping, cupping, kinesiology taping techniques, various muscle work techniques, and rehabilitation. We believe that addressing the underlying issues inhibiting proper motor patterns is what improves patient outcomes.
We are well known in the CrossFit community since we serve so many athletes who participate in the sport.
What sets us apart is our attention to functionality. We spend a solid 30-60 minutes with a patient getting to know their condition and how to help them effectively. We really feel it is important to take the extra time to evaluate and treat a patient as an individual versus giving a cookie-cutter treatment and rehab program.
Many of our athletes have unexplainable, painful conditions that they have been dealing with for years with no answers, and it’s been our privilege to help them get the results that they need to live a pain-free life. We call these the “10%ers”. The people are the outliers of the normal treatment curve who unfortunately struggle to get answers. Due to this, we are most proud of the trusting relationships that we create with our patients. We have athletes that travel from hours and states away to see us regularly. We are so proud that people feel confident that we can help them and their loved ones.
We would love to let people know that we are not a traditional office. While we are quite relaxed but professional, the extra time we take to truly assess and treat patients is above the normal standard in chiropractic practice. We are a cash-based practice so outside of a few services, whatever treatment and rehab we can get through efficiently during their appointment is a standard cash price. This makes predicting pricing outside of the insurance world much easier for patients.
What does success mean to you?
I believe that success, as it relates to the business, is being able to provide good, quality care to patients. When patients trust us to refer their friends and loved ones to us, that is the ultimate compliment. To run smooth operations and be organized as a business on the back end. And to provide a good means to myself and the employees of the business; enough to enjoy working regularly and also enjoy stress-free time off to recouperate and enjoy life.
This definition has changed over the course of practice. In the early stages, it is SO easy to compare yourself to other practitioners (how many patients you see on a daily basis, how much money you are grossing, etc.) In reality, we are not the same as other practitioners and to compare to others would be robbing us of our uniqueness. Although we have seen our fair share of what most people consider success; full schedule, great patient referrals, good health outcomes, etc., we don’t define our successes from this. For us, it is really about providing a good environment for patients to succeed along with the employees of the business to want to be a part of it.
- Email: email@example.com
- Website: www.unbrokenchiropractic.com
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