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Community Highlights: Meet Darryln Johnson II of Steeze Marketing LLC

Today we’d like to introduce you to Darryln Johnson II.

Hi Darryln, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
My name is Darryln Johnson II, and I am just a kid from Kansas looking to go to heights that have never been seen before! My story is a straightforward one. I do not have a crazy superhero origin story or anything like that! I grew up with humble beginnings, but I had an amazing set of parents that pushed me to be better than them. Even though my dad was in and out of jail, he taught me how to be a real man, and he taught me how to navigate business with integrity.

I started my journey on the court. I play basketball at the high school level, Division 1 level, and got some chance to play pro basketball too! After my last tour overseas, I started to understand the world. It does not matter if you average the most on the team or can jump the highest. If you do not have a “brand,” you will not thrive in this world, so business and professional basketball is truly a business. So instead of talking about what I do not have, I focused on what I do have: the will and passion for learning about this industry.

After returning to America, I started digging deep into that marketing stuff! I worked for multiple housing companies, where I learned the art of marketing and branding. After killing this industry for 3 years, I decided to try my agency; the rest is history.

I’m sure you wouldn’t say it’s been obstacle-free, but so far would you say the journey has been fairly smooth?
Yes. In my opinion, it has been a very smooth road, but I have been through many long days and sleepless nights. You find out when you are at a high level that you WIN your prize is MORE WORK. So not a struggle, just something I had to work through professionally.

We’ve been impressed with Steeze Marketing LLC, but for folks who might not be as familiar, what can you share with them about what you do and what sets you apart from others?
I am the owner of Steeze Marketing LLC, which focuses on creative marketing and unique branding strategies for unique brands. We work with celebrities, pro athletes, and brands worldwide to help them take things to the next level! We are the first international digital marketing company to enter the metaverse, making us an anomaly in this industry.

Can you share something surprising about yourself?
That we built our company in a very strategic way, we have never taken a bank loan or anything like that. We have done all of this off of the work that we bring in!

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