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Check Out Emahni Carr’s Story

Today we’d like to introduce you to Emahni Carr.

Hi Emahni, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
I started doing photography as a business not long after the pandemic—mostly just taking photos of friends and family at first. Over time, it started to feel natural, and before I knew it, I was doing it full-time. Now, I’m in film school working toward becoming a film director, so while my time as just a photographer is slowly winding down, I’m stepping into filmmaking and expanding what I create. I’ve also been diving into the marketing world through my work with KIN—the first Black-owned seltzer brand in the U.S., founded in Kansas City by Joshua I. Lewis. Helping with their marketing and graphics made me realize how much I enjoy that side of things too. So now, I’m leaning into not just visuals, but full creative direction—photo, film, and branding all rolled into one.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Business-wise, the road’s been pretty smooth, but only because I’m always willing to learn. If I don’t know something, I ask—or I figure it out on my own. But mentally? That’s been the real challenge. Being an entrepreneur can really mess with your head sometimes. It’s easy to overthink, doubt yourself, and get in your own way. I’ve had to learn how to push through those moments and keep going, even when there’s no real “day off.” I’m building something for myself, and that takes a lot of mental grit. You’ve got to be willing to be vulnerable, to admit when you’ve messed up, and actually grow from it. It’s not easy, but it’s real—and it’s worth it. Along the way, you end up learning so much about yourself—how you think, how you bounce back, what really drives you. And you also start to see just how many other people are out here navigating the same kind of grind. It builds a quiet kind of respect and connection, knowing we’re all just figuring it out as we go.

Appreciate you sharing that. What else should we know about what you do?
I’m a creative storyteller who blends photography, film, and branding into one lane that’s uniquely mine. I started out behind the camera taking photos for friends and family, and now I’m known for capturing moments with a sharp eye and real emotion—whether it’s a moody editorial shoot, a brand campaign, or behind-the-scenes content. I specialize in visual storytelling with a strong sense of aesthetic, and I’ve expanded into filmmaking as I study to become a director. I also work in marketing and graphic design, especially through my experience with KIN, the first Black-owned seltzer brand in the U.S., which opened my eyes to how much I enjoy help building brands from. I’d say people know me for my creative direction and my ability to make things feel intentional and impactful. I’m most proud of working NYFW—it was a huge milestone that made all the hustle feel worth it. What sets me apart is my range, my constant hunger to grow, and the fact that I really put my heart into what I do. I’m not just creating content—I’m building experiences, telling stories, and learning more about myself and the people I work with every step of the way.

Networking and finding a mentor can have such a positive impact on one’s life and career. Any advice?
Honestly, what’s worked for me is your natural ability to connect with people just by showing up as myself. I’m genuine, creative, and I enjoy putting myself out there—whether that’s showing my work, sharing my process, or just being open to learning. That energy draws people in, and that’s a big part of networking. You can’t fake it.

As far as finding a mentor, my advice would be: start by identifying people whose work or mindset you really vibe with—people who are doing what you want to do, or even just think how you want to think. Reach out with intention. Don’t just say “Can you mentor me?”—instead, ask thoughtful questions, show interest in their journey, and let the relationship build naturally. Sometimes a mentor isn’t a formal thing—it’s just someone who consistently pours into you over time. Also, keep showing up in spaces that align with your vision: events, film festivals, creative meetups, even social media communities. You’ve already proven that when you’re in the room, you leave a mark—so keep stepping into those rooms. Take up space.

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