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Meet Alex Brown

Today we’d like to introduce you to Alex Brown. 

Hi Alex, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstories with our readers?
My Entrepreneurial journey started as a kid, always looking for ways to sell something or coming up with a new business idea. My parents always repeated the phrase, “Somebody invented that, it could’ve been you!” So, I’ve always been looking for creative ways to make an impact. My parents were also very involved in the fine arts, as my father was also the music teacher in my schools growing up. This gave me a lot of exposure to the music scene and it was from there I knew music would play a part in my future, just not to what extent. Growing up I sang in the local choir my dad directed, and performed in many concerts, mostly holiday specials. However, the one memory I will cherish forever was when Musical Legend Ray Charles, decided to have one of his last concerts in the same town I lived in. They contacted my father asking if his choir could join up with another local choir to back Ray up in a sold-out arena, he happily agreed. Easily a highlight of my childhood, this created an urge to become a great musician myself one day. 

My journey took its next turn in college while I was going to school for business management at the University of Kansas, I had begun competing in power and Olympic lifting. These came very naturally to me and thus I started showing my friends how to lift as well. This transitioned to starting a small business I called “Morphit.” It was a mobile personal training service I started and enjoyed running for 2 years. 

My studies took over my time as well as making a transition into a new passion I started to learn while in college, and this was learning to become a DJ. At the time the Fraternity’s President that had rushed me was a DJ at all the best local bars at KU. It was under his mentorship and friendship that I learned the ins and outs of song selection, mixing, phrasing, scratching, and a host of other skills that a good Dj needed to master. Soon Alexxander Crown became my stage name, and after 6 years of Djing in Lawrence KS, I moved to Kansas City for better places to play. 

Fast forward to January of 2020. I had been a full-time DJ and entertainer for the prior 3 years. I had residencies at top bars and clubs in Westport and The Power and Light District. I had been making a living working just nights and weekends. Now I wanted to see how far I could go and add a day job into the mix to make as much money as possible. Looking through all the jobs on indeed, very few postings intrigued me, but I kept coming back to this “financial advisor” jobs posting and couldn’t shake the vision of myself in a custom suit making business deals. I decided to apply and thankfully they asked me to join the firm. 

Fast forward to today, I am a licensed financial advisor, with a financial practice spanning 10 states. I am the Lead advisor to a top CFP/Wealth Management Team here in Kansas City that services over 500 clients. I have also been Djing regularly again this summer and Fall since the economy re-opened. Some favorite events I have played this year since being back were KC Beer Fest at Arrowhead, KC Wine Fest at Union Station, & Playing on the main stage at The American Royal BBQ Competition. 

Can you talk to us a bit about the challenges and lessons you’ve learned along the way? Looking back would you say it’s been easy or smooth in retrospect?
I was never getting good grades in school. From middle school all the way through my last year in college, literally every year, I would fail or get D’s in so many classes that I had to spend every summer taking some form of summer school. I could never enjoy my summer days playing with friends. I didn’t have a single summer off until I graduated high school in my senior year, that was the first time I had been able to enjoy a summer break. It would also be the only time. Again, poor grades haunted me in college too. Having to take the same hard classes twice just to barely get a C grade was now the norm. I was burning through my parents’ money and burying myself in student loan debt. This continued for 5 years until my GPA reached 1.99 and I lost my government funding. With no money left and less than a year’s left of credits to graduate, I called my mom tears running down my face to inform her I was being dropped from the university. 

Crushed I got a part-time job chopping salads as a local Greek restaurant. I worked my way up to manager there and used that as a launching point for my DJ career. Once I had made more money in one week of DJing than I did for a month at the restaurant, I soon left that job to pursue a career in music full time. 

Fast forward to 2020. The very first day I started my month-long training to become a financial professional, the stock market crashed and dropped 30% in 2 weeks. The first day after my training finished, the government shut the economy down and forced everyone to work from home. What I thought would be perfect opportunity to maximize my income turned into a perfect storm of hardship and adversity. Suddenly, along with every other DJ in the world, I lost all my DJ income overnight. At the same time over half of my network also lost their jobs and were experiencing a personal financial crisis. Imagine asking your friends to invest their money with you when they just got furloughed, it’s awkward I assure you. 

Alright, so let’s switch gears a bit and talk business. What should we know about your work?
My preferred music genre to play is Dance music. Usually, combination of Hip Hop and EDM. The specific sub-genre is referred to Trap/Twerk Music. It’s filled with high-energy beats with intense synthesized melodies. I would consider myself as an open-format DJ, meaning I can play to any crowd at any time. Give me an 8-year-old girl’s princess-themed birthday party? No problem! Got an upscale cocktail hour with James Bond-like vibes? Done! Got a Nightclub that needs a blend of rock and dance music? Sure thing! I’ve always prided myself on being versatile. 

I also make remixes and DJ Edits for songs I feel need a little something extra or that would go perfectly together. with a different beat. Some of these edits have even been published onto top DJ music pools like Headliner Music Club. Headliner is a “by DJs for DJs” website ran by Las Vegas’s top resident DJs. If your remix get put up on there, it must’ve impressed at least one of their people. 

What were you like growing up?
Growing up I was a socialite, Much like today. I was a choir kid that was good at mental math who wanted to be friends with everyone. Always curious and rebellious, I often did the opposite of what I was told just to figure out why the other option is better. I was very interested in sports and music. I used to always find creative ways to make money, from selling Pokémon cards to printing out Dragon Ball Z Bios and selling them to my classmates for $1. (Sorry Mom for wasting your printer ink) 

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Image Credits
Patrick Binder

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