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Daily Inspiration: Meet Nicole Gray

Today we’d like to introduce you to Nicole Gray.

Hi Nicole, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
I officially started Midwest Cookie Company in 2019 after departing from working at my family’s bakery. I had worked with my parents for years and decided it was time to venture out on my own. I wanted to focus on decorated sugar cookies because I loved how fast-paced baking and decorating was and also the diversity of the designs I was able to create.

Even though I had operated a bakery for several years before Midwest Cookie Co., it was still such a leap of faith to go out on my own. I remember telling my husband that I just needed him to give me a year to see if I could make this little business of mine work or I would go get a desk job. After about four months, my business took off and I haven’t looked back since!

I catch myself having a “pinch me” moment from time to time when I reflect on all the trials and successes I have accomplished. I am so proud of this company I have created and proud of myself for believing I could do it. I would be remiss if I didn’t give Kansas City and its incredible community credit for my success as well. I have never met so many amazing people than I have with Midwest Cookie Co. The amount of strangers, friends, and other business owners that choose to shop local and want to help you succeed is second to none. This community is truly a family and I am so blessed to be a part of it!

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
The road to success definitely has not been easy. Shortly after starting Midwest Cookie Co. I was taken to court by my mother. We had a verbal agreement that I ended up losing due to no written document. Right before my busiest season, I lost all of my baking and decorating equipment – down to spatulas and mixing bowls. Quite literally everything. My life quickly became an episode of Jerry Springer. At a loss of what to do, I told my story – tears and all – on Instagram and overnight “Kansas City rose up around me to help me” purchase new equipment so I could continue on with my dream. It isn’t something I talk about often, but it is part of my story.

Alright, so let’s switch gears a bit and talk business. What should we know about your work?
I am the owner/creator/baker/decorator at Midwest Cookie Company. I specialize in custom sugar cookies and buttercream cakes. I am known for my fun and beautiful cookie designs that taste even better than they look (no, really.)! What sets me apart from others is my completely from scratch recipes. I am most proud of the connections I have made in my community and with my customers. Another huge accomplishment for me was having one of my weddings featured in People Magazine and The Knot. Seeing my business name published in national magazines was unreal!

What were you like growing up?
I have always been someone who walks to the beat of their own drum. A true Gemini. At any time you could find me dancing, singing or reading. I was always a silent leader with an opinion.

Contact Info:

  • Email:
  • Website:
  • Instagram: @MidwestCookieCo
  • Facebook: @MidwestCookieCo

Image Credits

Heather Isbell – Isbell Creative Juliana Jumper – Juliana Noelle Jumper Ashley Rose Photography

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