Exploring Life & Business with Kelsey Webb of Rayn Social

Today we’d like to introduce you to Kelsey Webb.

Hi Kelsey, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, let’s briefly walk us through how you got to where you are today.
Kelsey’s journey continued to evolve, taking her across continents and through various personal and professional growth phases. Her transformative adventure began when she was just 21. An ordinary Study Abroad Info Session at Wichita State University ignited an extraordinary spark within her. The lightbulb moment set everything into motion and fueled her determination to study in Paris. In 2014, Kelsey left her comfort zone to attend an international business school, a decision that marked the inception of her global journey. With relentless dedication, she spent the next two years mastering French, earning good grades, and preparing for an adventure that would take her 4,703 miles away from home. In the heart of Paris, she joined 250 international students at ESCE, a prestigious private business school. The hands-on learning and engaging classes in Contract Negotiations, French, Managing People, and Business Management enriched her perspective and skills.

In her Managing People class, Kelsey and 18 other students embarked on an entrepreneurial endeavor that would redefine her path. Together, they created TwoVox, an innovative organization with a mission to bridge the gap between diverse languages and cultures. TwoVox’s brainchild was an app designed to connect people within the same area for language skill exchanges, starting in France with aspirations to expand globally. Kelsey assumed the role of Public Relations Manager during this transformative semester. She spearheaded TwoVox’s social media presence by creating a Facebook page to promote its mission and vision of making connections. This venture marked Kelsey’s first step into using social media to facilitate meaningful online connections between businesses and people.

After the semester concluded, Kelsey’s journey took her back to the United States, where she completed a degree in Business Management and continued to expand her knowledge through marketing courses. Her wanderlust led her to Italy, where she worked as an Au Pair, gaining international exposure. Subsequently, Kelsey took on several pivotal roles, including Communications Manager, Community Outreach Coordinator, and Marketing Director for multi-million-dollar organizations. She accumulated a wealth of diverse experiences that laid the foundation for her next adventure in Denver, working in the consumer product goods industry. Finally, in 2018, Kelsey’s visionary spirit led her to Kansas City, where she officially founded Rayn Social. Kelsey’s journey reflects her passion for helping individuals and businesses connect in the digital world. Her profound travel experiences taught her that people universally desire to connect regardless of background and culture. Social media became her tool for bridging these connections, a mission she wholeheartedly embraced with Rayn Social. With Kelsey at the helm, every interaction, moment, and Rayn drop is a testament to the power of meaningful connections in the digital age.

Alright, let’s dig a little deeper into the story – has it been an easy path overall, and if not, what challenges have you had to overcome?
I believe that some of life’s most wondrous moments occur when the landscape of our existence continually transforms. My background is defined by a unique journey, marked by my exploration of diverse cities and cultures, driven by an unwavering passion for perpetual growth and expansion. Beyond my professional life, I am fueled by an unwavering commitment to personal development, even in the face of challenges. As my business name suggests, there are occasions when you need to dance in the Rayn. For the past 14 years, I have been on a profound personal healing journey, inspired by my deep-seated desire to “be the light or the mirror that reflects it.” Healing, I’ve learned, is far from a straightforward path, but the rewards are truly remarkable. Everything I’ve conquered plays a significant role in shaping who I am today. Throughout my travels and residences in various cities, I have encountered inevitable obstacles that accompany the process of learning, adapting to new environments, and immersing myself in diverse cultures. It hasn’t always been a smooth journey, and while it may be intimidating, I consider it an honor to have overcome many of these challenges.

Thanks – so, what else should our readers know about Rayn Social?
Rayn Social empowers brands to build authentic connections through social media and podcasting. “Being a conduit for connection is my superpower. I am a connector of magnitude.” Kelsey’s journey in the world of connections began back in 2014 during her time at ESCE Paris, an international business school. Surrounded by 250 international students, she co-founded TwoVox, an organization with a mission to bridge linguistic and cultural gaps. This was Kelsey’s first foray into the art of making connections on a global scale, where she thrived as the Public Relations Manager.

Over the years, Kelsey’s insatiable curiosity has taken her from the historic streets of Paris to the bustling corridors of multi-million dollar organizations. With over a decade of experience in marketing and a deep appreciation for over 50 healing modalities, she seamlessly blends personal growth with professional excellence. “Personal growth is at the core of everything I do, even in business.” Kelsey’s unique blend of openness, rawness, and unfiltered passion has been the guiding light in her 10-year marketing career, spanning diverse industries from manufacturing and real estate to healthcare and automotive.

Rayn isn’t just a brand; it’s a piece of Kelsey herself, inspired by her middle name. Inspired by an idea in 2014 and founded in 2018 by Kelsey, Rayn Social emerged from a simple hashtag, #MakeItRaynSocial, in her living room. Since then, it has grown to serve businesses worldwide across diverse sectors, from matchmaking and flooring to real estate and boating. Whether you’re a budding entrepreneur or an established brand, Rayn Social offers various services, from Social Media Management, Social Media Training, and Social Media Consulting to Podcast Consulting, empowering businesses to create ripples in the digital world. What distinguishes Rayn Social is our Founder herself and the essence of our core values, which are rooted in authenticity, connectedness, and a commitment to continuous evolution. These principles guide us in every aspect of our personal and professional journey, demonstrating our unwavering dedication to meaningful work in every dimension.

Are there any important lessons you’ve learned that you can share with us?
The most significant lesson I’ve gleaned from my journey is the recognition that it all begins from within. While it might sound like I’ve ventured into the realm of psychology, the art of marketing lies in the psychology of connection. After all, if we can’t establish a connection within ourselves, how can we hope to connect meaningfully with others?

Contact Info:

• Website: https://raynsocial.com
• Instagram: https://www.instagram.com/raynsocial
• Facebook: https://www.facebook.com/raynsocial
• Linkedin: https://www.linkedin.com/company/raynsocial

Image Credits
Jennie Marie Photo – https://www.jenniemarie-photo.com/ or @jenniemariephoto