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Check Out Emma Rapp’s Story

Today we’d like to introduce you to Emma Rapp. 

Emma, we appreciate you taking the time to share your story with us today. Where does your story begin?
I Do Denim started in 2019 when the Kansas City Chiefs were heading to the Super Bowl. I was looking for the perfect accessory to wear when watching the playoff games with my friends and it dawned on me that a customized jean jacket would be perfect. I started embellishing a jacket that already had my name on it and added specific elements to make it unique to me. Soon, I was making jackets for my family and friends, and eventually, they convinced me to start marketing my jackets and selling them on social media. From there, I Do Denim expanded to include bridal designs, city-specific spirit, mini jackets, male jackets, and all sizes. I now do denim jackets to truly match any idea or theme a client has in mind. If it weren’t for my support system empowering me, I would not have had the confidence to branch out and begin the journey that I Do Denim is on. 

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
The largest challenge that I Do Denim faces is time. My goal with every jacket is to provide a personalized and intentional experience. I truly want the jacket you are ordering to be unique to you and exactly what you are looking for or if it is a gift, for that friend or family member. For some clients, this can take days and for others, this can take weeks. So, being a team of one can be a challenge to meet everyone’s time frame and hopes. I do my best, but sometimes I cannot take on an order due to the turnaround time. This causes my biggest ask to be, if you are interested in a jacket, please reach out early so that I can give you an individualized experience while also meeting your time frame. 

Alright, so let’s switch gears a bit and talk business. What should we know about your work?
I Do Denim provides custom jackets to clients for any occasion! This could include everyday wear, sports/city/school spirit, wedding-themed, or small business marketing. The special thing about I Do Denim is there is not just a one size fits all design. I create jackets for all genders, sizes, and design ideas. If you have an idea, inspiration, or occasion you want to showcase through your jacket, I can take those thoughts and bring them to life to make your jacket exactly what you are looking for. 

What makes you happy?
The piece of I Do Denim that brings me the most joy is being able to see you wear your jacket in person or via pictures. In each order, I make sure the client or whoever the jacket is for has information to share their jacket on social media and tag I Do Denim. It is rare for me to see the jackets worn for the occasion they were bought for, so when I get to, it brings me so much happiness that I could be a small part of your favorite memories. 

Pricing:

  • Adult Jackets start at $80 if I Do Denim provide the jacket
  • Adult Jackets start at $40 if the client provides the jacket
  • Mini jackets start at $50 if I Do Denim provides the jacket
  • Mini jackets start at $25 if the client provides the jacket

Contact Info:


Image Credits:

Gwen Hampton
Emma Rapp
Capture with Caroline

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